Utepils Craft Brewery
Branding — Packaging — Web
Utepils is an exploration of the surrounding landscape; a distillation of balmy summers on the beach, boundless wheat fields, and tranquil evenings under a glittering, star-studded sky.
Paying homage to the background of founding partner Erik Nørgaard, the name and ethos of the brand emerge from the Norwegian word ‘utepils’ - a beer that is enjoyed outdoors.
The illustrative labels depict dreamy Western Australian landscapes: Two Rocks (the founding location of Utepils), the Wheatbelt, and the ranges of a local National Park.